Multi-platinum singer-songwriter of iconic tracks such as “all the kids are
depressed,” “comethru” and “you were good to me”, Jeremy Zucker continues
his collaboration with LG Electronics (LG). After having spent the last summer
with LG’s innovative products, the artist introduces the equipments that have
elevated his creative process, both on the road for his recently wrapped
European tour, and at home. From the powerful and mobile LG gram, the
premium and adaptable UltraWide monitor, to the next-generation LG
CineBeam, LG’s innovative products have quickly become inseparable creative
tools for the multi-hyphenate artist.
Zucker’s music is reflective of his personality – universally empathic, calm and
composed. Guitar-based indie-pop with influences from electronic music and
hip-hop shining through, Zucker’s sound is distinctly his own – punchy guitar
riffs, heartfelt tunes combined with his oozey, effortless vocals punctuate his
signature sound, created with a self-made spirit. The 26-year-old musician is
also a master of intimate performances, putting on captivating shows with just
his voice, in lieu of large-scale bands or grand production teams.
For a singer-songwriter today like Jeremy Zucker, the importance of technical
equipment used to create music is paramount. Recording instrumentals and
fine-tuning its texture and quality (whether it be lo-fi or a specific pitch) is now
as much a part of the creative process as traditional songwriting, and the IT
products that perform this role must be top quality. With LG’s innovative
products to streamline this process, Zucker is free to express himself to his
BEHIND THE SCENES
Inspire, Perform and Achieve is a collaborative content series by LG Electronics
which now shows Jeremy Zucker going through his daily routines and behind
the scene moments. On his European tour, at work in his home studio, and
during times of rest, LG’s innovative products meld seamlessly into his
lifestyle. The LG gram laptop, UltraWide monitor, and CineBeam projector are
always nearby, accompanying the talented musician throughout his days for
both work and entertainment.
The LG gram laptop is a vital companion to the oft-touring musician, who
spends as much time out of the house as in it. Inspiration is fickle and doesn’t
always come while at home or in the studio. It comes in moments of
experiencing new cities, and while interacting with audiences – and thus the
mobility of IT products that allow access to DAW is vital. “When I’m on the
road, making music doesn’t stop. My LG gram is light, portable, and easy to
use. So, I can stay connected and get my work done from anywhere in the
world, and for as long as I want,” Zucker says.
Our objective at Perasoul Studios is to create a broad lifestyle brand capable of
empowering the creative economy by providing new solutions and dynamic
locations for musicians, artists, and visionaries. We aspire to offer tangible
products, innovative digital content, and services to empower creators, artists,
and visionaries to harness what makes them unique within a coherent and
mutualistic microeconomy, through projects in music, fashion, technological
development, and more.
We are establishing our brand now in order to enable tomorrow's artists. Our
primary marketing focus is currently clothes; however, we are onboarding
artists and musicians to promote at a later point.